Run your advertiser and publisher business under your own brand.
Onboard your own advertisers and publishers, set the commercial terms on both sides, and operate from one white-label platform. You keep the full margin between what advertisers pay and what publishers earn; Adxerv charges only for ad serving.
Business model
Agencies and ad networks run the same engine
The same core business
Agencies and ad networks both buy inventory from publishers, sell campaigns to advertisers and keep the difference between the two.
The transparency setting changes
Agency advertisers can see media cost and the agency fee. Ad-network advertisers see only the CPM and spend quoted to them.
Onboarding
Set up both sides of your business
Set up your account
Apply your white label, invite your team and choose the advertiser transparency setting that matches your business model.
Coming soon: Account team roles
Onboard advertisers
Provide branded logins, set wallets or credit limits, receive creatives and CPM campaigns, approve every campaign before launch, and share reports in your brand.
Coming soon: Client invoicing in your brand
Onboard publishers
Add sites, placements and tags; connect each publisher to all, one or selected advertisers; set revenue-share terms; and prepare monthly payouts after invalid traffic is removed.
Coming soon: Fraud detection and publisher payout approvals
What changes
The problems this solves
One operating platform
Manage advertiser campaigns, publisher placements, delivery and reporting without stitching together separate systems.
Your brand in front
Give advertisers and publishers branded access through your domain, with your commercial relationship kept intact.
Approval before launch
Review advertiser creatives, CPM campaigns and delivery settings before anything goes live.
Margin stays yours
Set what advertisers pay and what publishers earn. Adxerv takes no share of revenue or margin.
Outcomes
What you should expect
- Your own advertisers and publishers in one platform
- A transparency model suited to an agency or an ad network
- Approval control before campaigns go live
- No Adxerv revenue share or media-margin deduction
Commercial model
Keep the margin. Pay only for serving.
What you keep
All of the margin between advertiser revenue and publisher cost.
What you pay Adxerv
Only the published ad-serving charge per 1,000 delivered impressions.
FAQ
Questions we get
Do agencies and ad networks use different products?
No. Both use the same advertiser and publisher workflow. The main difference is what each advertiser is allowed to see about media cost and fees.
Does Adxerv take a percentage of our revenue?
No. You keep the full margin. Adxerv charges only its ad-serving fee per 1,000 delivered impressions.
Can we approve campaigns before they run?
Yes. Advertiser-submitted creatives and CPM campaigns stay under your control before launch.
Is every onboarding feature live?
Not yet. Account team roles, client invoicing in your brand, fraud detection and publisher payout approvals are coming soon.
Start serving for the price of a coffee run.
Fund a $50 wallet, traffic your first campaign and pay only for what you serve.