Serve connected TV without breaking the stream.
Adxerv delivers ads into CTV and OTT streams through server-side ad insertion, so playback stays seamless and blockers have nothing to intercept. You keep independent delivery numbers instead of taking the platform's word for it.
Capabilities
What Adxerv does for CTV & OTT
SSAI-ready responses
VAST and VMAP pod responses formatted for the major stitchers, with server-to-server beacons.
Pod & competitive separation
Control ads per pod, ad slot duration and brand-level separation rules.
QR response layer
Add a scannable CTA to a screen with no click, and measure scans as engagements.
Household frequency
Cap by household or device identifier across apps and channels.
Formats
Formats available on this channel
SSAI — CTV / OTT
Server-side ad insertion for seamless, ad-blocker-proof CTV and OTT delivery.
Video (VAST)
Standard VAST/VPAID video for pre-roll, mid-roll, post-roll and outstream placements.
Display Banner
Static and animated banners, including companions to video.
Standards supported
- VAST 2/3/4
- VMAP pods
- Server-side beacons
- IFA / household IDs
FAQ
CTV & OTT questions
Do you support ad pods?
Yes — VMAP pod responses with per-slot duration and separation rules.
How is delivery measured on CTV?
Server-to-server impression and quartile beacons logged by Adxerv, reconcilable against the publisher's own counts.
Start serving for the price of a coffee run.
Fund a $50 wallet, traffic your first campaign and pay only for what you serve.