One video tag for every player, in-stream or outstream.
Traffic a campaign once and generate the tags each publisher's player needs. Adxerv handles creative selection, targeting and quartile measurement while the player decides pre-, mid-, post-roll or outstream placement.
Capabilities
What Adxerv does for Online Video
Standards-first tags
VAST 2/3/4 and VPAID 2 so any compliant player renders correctly first time.
Creative rotation & weighting
Rotate by weight, sequence with VMAP, or optimise toward completion rate.
Discrepancy control
Clean logs and cache-busting so your numbers and the publisher's stay close.
Companion banners
Serve a synced companion display unit alongside the video.
Formats
Formats available on this channel
Video (VAST)
Standard VAST/VPAID video for pre-roll, mid-roll, post-roll and outstream placements.
Shoppable Video
Tap-to-buy hotspots, product carousels and an in-ad cart.
Display Banner
Static and animated banners, including companions to video.
Rich / Interactive
Custom HTML5 rich media with your own CTA layer — QR, map, dial, form, WhatsApp.
Standards supported
- VAST 2/3/4
- VPAID 2
- VMAP
- Macros & cache-busting
FAQ
Online Video questions
Can I use my own player?
Yes. Any IAB-compliant player can call an Adxerv VAST tag.
Do you support outstream?
Yes — the same tag works in-feed, in-read and in-banner outstream.
Start serving for the price of a coffee run.
Fund a $50 wallet, traffic your first campaign and pay only for what you serve.