Adxerv
Product · Ad server

The serving layer that counts for you.

Traffic campaigns, decide every request at the edge, and measure delivery with one methodology across CTV, video, in-app, audio, DOOH and display.

Capabilities

Everything a campaign needs between the brief and the report

Trafficking without re-tagging

Book a campaign once, generate tags per publisher and placement, and swap creatives mid-flight without asking anyone to update a tag.

Targeting that matches the request

Geo, device, OS, app bundle, domain, daypart, language and connection type — evaluated at request time.

Pacing & priority

Even, ASAP or front-loaded pacing with priority tiers so guaranteed deals always beat backfill.

Frequency controls

Set exposure limits by available user or device identifiers from the same campaign workflow.

Edge delivery

Ad decisions served from edge locations so response time stays low enough that players don't time out.

Real-time reporting

Delivery, VTR, quartiles, engagement and conversions updating live, with event-level exports for reconciliation.

Workflow

From brief to live in four steps

01

Create the advertiser & campaign

Set flight dates, budget, priority and the entity that will be billed.

02

Upload creatives

Video, HTML5 bundles, audio, images or hosted third-party tags — with per-creative weighting.

03

Build placements & tags

Generate VAST, VMAP, MRAID or JS tags per publisher, with the macros that publisher requires.

04

Launch and watch

Delivery appears in real time; adjust pacing, targeting or creative rotation without new tags.

Measurement

Numbers you can put in front of a client

Documented event counting

Adxerv records rendered impressions and video playback events using one documented method across supported channels.

Discrepancy control

Cache-busting macros, clean beacon handling and timeout logging so the gap with publishers stays in single digits.

APIs & exports

Reporting API, scheduled exports and event-level logs for your own warehouse.

FAQ

Common questions

Who runs Adxerv?

Agencies and ad networks use it to onboard their own advertisers and publishers under one brand. Advertisers can use it for independent serving and measurement, while publishers can use it for direct campaigns.

Do you support third-party creative tags?

Yes. You can serve hosted creatives or wrap a third-party VAST or JS tag and still get Adxerv-side counting.

How is delivery handled?

Ad decisions are delivered through distributed infrastructure designed to respond within publisher and player timeouts.

Can I export raw logs?

Yes. Event-level logs are exportable so you can reconcile against publisher or demand-partner numbers line by line.

Start serving for the price of a coffee run.

Fund a $50 wallet, traffic your first campaign and pay only for what you serve.